Product Safety Warning Date: July 17, 2025
Product Safety Warning Number: 25-386
Name of Product: Mad Rabbit’s “RELIEVE” Lidocaine Numbing Cream
Hazard: The numbing creams contain more than 5 milligrams of lidocaine and do not come in child-resistant packaging, in violation of the Poison Prevention Packaging Act, posing a deadly risk of poisoning to young children.
Consumer Action: CPSC urges consumers to immediately secure the numbing creams out of sight and reach of children and dispose of them.
Product Safety Warning Details
Description: WASHINGTON, D.C. – The U.S. Consumer Product Safety Commission (CPSC) is warning consumers to immediately stop using Mad Rabbit’s “RELIEVE” Lidocaine Numbing Cream. The numbing creams contain more than 5 milligrams of lidocaine and do not come in child-resistant packaging, in violation of the Poison Prevention Packaging Act, posing a deadly risk of poisoning to young children.
CPSC issued a Notice of Violation to the seller, Mad Rabbit, of Chagrin Falls, Ohio. Mad Rabbit has not agreed to recall these numbing creams or offer a remedy to consumers.
The numbing creams are sold online at madrabbit.com for about $26. The numbing cream comes in a short wide-mouthed white container with black lettering and “RELIEVE” in large type and the company’s logo and “Mad Rabbit”, “Numbing Cream” and “Menthol” in smaller type.
CPSC is aware the firm may have also sold the “RELIEVE” numbing cream as part of its “Everything Tattoo Kit” for a total cost of $125.
These products were manufactured in the United States.
CPSC urges consumers to immediately secure the numbing creams out of sight and reach of children and dispose of them.
Sold At: The numbing creams are sold online at madrabbit.com for about $26. CPSC is aware the firm may have also sold the “RELIEVE” numbing cream as part of its “Everything Tattoo Kit” for a total cost of $125.
Seller: Mad Rabbit, of Chagrin Falls, Ohio
Manufactured In: United States
If you experienced a safety incident with this product, report it to CPSC on www.SaferProducts.gov.
Individual Commissioners may have statements related to this topic. Please visit www.cpsc.gov/commissioners to search for statements related to this or other topics.